The Sphere in Las Vegas has officially lit its exterior for the first time, the world’s largest LED screen, transforming the Vegas skyline.

Dubbed the Exosphere, the outside portion of the Sphere was lit on July 4, introducing a new global landmark where artists, partners, and brands can showcase impactful content to audiences from around the world. The Exosphere consists of approximately 1.2 million LED pucks, spaced eight inches apart. Each puck contains 48 individual LED diodes, with each diode capable of displaying 256 million different colors. The Fourth of July production was just the beginning for the Exosphere, as it will continue to display creative activations in coordination with major events in Las Vegas, with more content planned throughout the month.

David Hopkinson, President, and Chief Operating Officer of MSG Sports, who oversees global marketing and brand partnerships across Sphere Entertainment and the MSG family of companies, said: “Sphere’s Exosphere is a 360-degree canvas for brand storytelling that will be seen around the world, offering our partners an unparalleled opportunity to become part of the greatest show on Earth. There’s nothing comparable to the impact from displaying innovative brand and immersive content on the world’s largest video screen. The extraordinary experiences we can create are only limited by imagination, and we’re thrilled to finally share with the world the spectacular potential of the Exosphere.”

The Sphere, curated by Madison Square Garden Entertainment, is becoming the next-generation entertainment medium, bringing wonder to the world and redefining the future of live entertainment, where artists, creators, and technologies will create extraordinary experiences, taking storytelling to a new level. The venue will transform the concert-going experience with innovative technologies that include a 16K x 16K LED display inside the main venue bowl that wraps up, over, and around the audience, creating a fully immersive visual environment. The Sphere also has the world’s most advanced concert audio system, featuring crystal-clear audio and 10,000 immersive seats including a system that utilizes deep vibrations so guests can feel the rumble of thunder or a roaring motorcycle.

Later this year, the Exosphere will be prominently featured as part of Sphere’s opening in September with U2: UV Achtung Baby Live at Sphere, as well as during the first Sphere Experience, Postcard from Earth directed by Darren Aronofsky, in October. For more information about the upcoming shows and to purchase tickets, visit here.

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